We wait for perfect timing, for courage to strike, for fear to fade. But life doesn’t reward the thinkers—it rewards the doers. Here’s what a jar of jalapeño jelly reminded me about courage.
Hesitation kills more dreams than failure ever will.
I saw it today—not in a boardroom or a book, but in my kitchen. A handful of jalapeños. A pot on the stove. And a quiet moment of courage that changed everything.
My wife taught me a lesson about life—without saying a single word.
The Weight of Waiting
It didn’t start with confidence. It started with circling.
She eyed the peppers. She read the recipe again. She cleaned a spot on the counter that didn’t need cleaning. She even cleaned up the desktop of her computer.
She thought through every possible disaster:
•What if it doesn’t set?
•What if it tastes awful?
•What if I waste the whole afternoon?
The jars stood ready, but she wasn’t. They glared at her sitting on the counter waiting to be used, but she hesitated more.
And that’s when it hit me: we all do this.
We circle our own versions of jalapeño jelly—our ideas, goals, and dreams. We plan, prepare, and overthink. We tell ourselves we’re “getting ready,” when really we’re just staying safe.
But readiness is a myth.
Perfect timing never arrives.
Fear never politely steps aside.
You don’t eliminate fear before you act—you eliminate it by acting.
The Moment of Boldness
Finally, something shifted. She stopped waiting. She chopped the peppers, prepared the ingriedents and started stirring.
Steam rose. The smell of vinegar and sugar filled the air. She tasted, adjusted, and moved with quiet focus. The anxiety melted with the sugar.
And suddenly, there it was: motion. Not perfection, just movement.
Within an hour, jars lined the counter—bright, glistening, beautiful.
Sweet. Spicy. Real.
As she took them out of the steaming pot, in just minutes she heard 4 pops as the jars sealed themselves. The sound you wait for and was so gratifying.
That one decision—to act—changed everything.
Action dissolves fear. Boldness creates momentum. Wonder waits on the other side.
The Illusion of Safety
We trick ourselves into believing hesitation is safe.
If we don’t start, we can’t fail. If we don’t try, we can’t stumble. But the truth is more brutal: hesitation is the slowest form of failure.
The unmade jelly in your head is flawless. No mess. No mistakes. But it also never exists.
The real jelly might be imperfect—but it’s real. It’s something you can taste, share, and learn from.
The cost of inaction is invisible, but it’s always greater than the cost of trying.
Boldness Is Built, Not Born
Boldness isn’t about scale—it’s about motion.
We imagine boldness as grand gestures: skydiving, quitting our jobs, launching startups. But most of life’s boldness is quiet. It’s small. It’s personal.
It’s sending that email.
It’s opening the blank page.
It’s saying yes to something new—or no to something draining.
Boldness isn’t a mood; it’s a decision.
Every small act of courage rewires your brain to trust yourself again. Every small win builds the next one.
Wonder Lives on the Other Side
That jar of jelly wasn’t just food—it was proof.
Proof that wonder doesn’t show up before you act. It’s waiting on the other side.
You don’t find wonder by thinking. You find it by doing.
My wife didn’t know how it would turn out. She didn’t have guarantees. She just acted. And in that act, something beautiful emerged—not just the jelly, but the quiet confidence that comes from doing instead of doubting.
Certainty doesn’t come before you begin. It comes because you began.
The Leadership Parallel
As someone who’s spent decades helping leaders and teams transform, I’ve seen this same pattern play out in boardrooms across the country.
Organizations often get stuck in analysis paralysis—collecting more data, running more meetings, hiring more consultants. They confuse movement with progress and planning with action.
I’ve watched brilliant people stall not because they lacked knowledge or skill, but because they feared the discomfort of beginning. They wanted a guarantee before the first step.
But leadership, like life, doesn’t work that way. The best leaders learn to move even when conditions aren’t perfect. They understand that motion clarifies direction. Action exposes truth. Waiting only multiplies uncertainty.
In the end, the teams that thrive are the ones willing to “make their jelly”—to take a calculated risk, to try, to learn, to adjust.
It’s not recklessness. It’s courage in motion.
The Jelly Test
Here’s a challenge for you.
The next time you catch yourself hesitating—overthinking, waiting for the right moment—ask:
What’s my jelly move here? What one bold step can I take right now to turn hesitation into action?
Then take it.
Don’t wait until you feel ready. Don’t wait until the stars align. The first move is always the hardest, and always the most transformative.
Fear grows in silence.
It shrinks in motion.
Momentum and Meaning
The world doesn’t reward what you think about doing. It rewards what you actually do.
Nobody reads the book you never write.
Nobody benefits from the business you never start.
Nobody tastes the jelly you never make.
Momentum isn’t a gift—it’s a choice. Built one act at a time.
The beauty of boldness is how it compounds. One small action sparks another. One risk creates confidence for the next. And over time, those small acts of courage create a rhythm—an upward spiral of growth, learning, and possibility.
It’s the same principle I teach in personal growth and productivity: small wins, repeated consistently, change everything.
You don’t need to overhaul your life tomorrow. You just need to start today.
The momentum of action builds its own energy. Each choice to move forward strengthens the muscle that says, I can do this.
That’s how ordinary days turn extraordinary. That’s how lives are transformed—not by sudden breakthroughs, but by a thousand moments of choosing motion over hesitation.
Make Your Jelly
The kitchen still smells of peppers and sugar. The jars line the counter like small trophies of courage.
Watching her, I realized how many things I’ve left unmade—calls unsent, projects untouched, ideas waiting for confidence that never comes.
Life doesn’t reward the hesitant. It rewards the bold.
So whatever your “jelly” is—the book, the business, the relationship, the change—stop circling it.
Act. Move. Begin.
Because boldness isn’t the guarantee of success—it’s the guarantee of life actually lived.
The wonder you’re waiting for?
It’s on the other side of action.
So stop waiting.
Make your jelly.